5 Mistakes to Avoid When You're Working to Build Up an Online Audience for Video Gaming

Growing an audience on the web for your broadcast takes time, patience, and effort. However, you can speed things along by being attentive to the traffic you receive and nurturing it. 

The following are five big mistakes you should avoid to accelerate the growth of participants for your online video game broadcast:

Ignoring newcomers

Don't assume that you've got a new long term audience member just because you have a newcomer. If you're not attentive to newcomers, they may decide not to come back.

You can be attentive to newcomers by always making a point to initiate a conversation with them. The best way to do this is to have a message automatically sent to new arrivals that will encourage them to offer feedback. 

Not inviting repeat viewers to come back and not welcoming them when they do

When audience members or participants return, make sure that they know how appreciated they are with a welcome message. You'll get the best results from welcome messages if they are custom written for each individual member.

Try to incorporate information from past interactions with the member into your welcome message to personalize it.

Failing to list all the different ways your viewers can connect with you

You should be on numerous social media platforms to get the word out as much as possible about your broadcast. Let participants know what social media networks you're using, and do some research on the networks that are most popular among your target audience.

Also, remember to always stay active on social media by interacting with the online community and putting out content that attracts the eye of your target audience. 

Being too nice to ban members of you audience who do more harm than good

Eventually, you're going to have to be in the unpleasant situation of dealing with audience members who are troublemakers. 

When you're video game broadcasting, you have the authority to ban members who are detracting from the experience for other gamers, viewers, and participants. Set some standards for behavior and don't be too nice to ban people who violate these standards. 

Not learning how to prioritize

Eventually, you're going to get to the point that your audience is so large that you just don't have time to respond to every remark and inquiry. When this happens, you're going to have to learn to prioritize. Put in a response when it's necessary and when it will impact your audience, but don't waste time making frivolous remarks that aren't going to influence or be noticed by a significant number of participants. 

Share